Low Carb Store May Not Find Niche in Madison

Businesses have cashed in — and some lost out — because of the low carb craze. Recently, nearly 50 workers at American Italian Pasta Company plant in Kenosha were laid off because of dwindling demand for their product.Meanwhile in Madison, an entrepreneur is opening up what she claims is the state’s first store devoted entirely to low carb products.But as Shamane Mills reports,such businesses may find their fortunes reversed…