Universities of Wisconsin president on budget, Listening to insects, Bottling Wisconsin’s scents

Air Date:
Heard On Wisconsin Today
UW System President Jay O. Rothman delivers remarks written by UW System Regent President Karen Walsh (‘81 MA’89) during the winter graduation ceremony held in the Kohl Center at the University of Wisconsin–Madison on Dec. 18, 2022. (Photo by Althea Dotzour / UW–Madison)

Jay Rothman, the Universities of Wisconsin president, offers insights to the upcoming budget and more. Then, we learn about efforts to detect when insects are chomping on crops. Then, we learn about perfumes that capture the smell of Wisconsin.

Featured in this Episode

  • Universities of Wisconsin president responds to concerns about budget and financial accountability

    As legislators consider the Universities of Wisconsin’s $855 million biennial budget request, UW President Jay Rothman responds to Legislative Council Study Committee recommendations and financial concerns from both legislators and faculty. 

  • ‘Insect Eavesdropper’ detects pests eating crops

    The USDA estimates that pests eat 20 to 40 percent of global crops annually. UW-Madison entomologist Emily Bick may have invented a solution — the “insect eavesdropper,” which uses microphones to detect crop-destroying pests. Bick explains the device. Content previously aired on “Wisconsin Today.”

  • Wisconsin perfumer on the power of smell

    Perfume expert discusses Miller High Life’s new “dive bar” fragrance, the power of scent to evoke memories and emotions, and what Wisconsin smells like.

Episode Credits

  • Rob Ferrett Host
  • Kate Archer Kent Host
  • Jay Rothman Guest
  • Emily Bick Guest
  • Kristi Moe Guest
  • Dean Knetter Executive Producer
  • Joe Tarr Managing Producer
  • Avery Lea Rogers Producer
  • Mackenzie Krumme Producer
  • Colleen Leahy Producer
  • Tyler Ditter Technical Director
  • Sarah Hopefl Technical Director

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